A Unique Watch That Fits Your Style
The JD series was our first 300 diving watches. We wanted to bring a timeless design inspired by the lifestyle of the Buddhist community in Southeast Asia, which challenged us to offer a different perspective on handicrafts. Craftsmanship was told through watches.
Mood Inspiration
Why a diving watch is the first series? The lifestyle of the communities in this area has been making a living nearby the rivers for hundreds of years. Based on beliefs and handicrafts that are the foundation of the thriving development of the story within the meaning of our brand name
Mood Concept Design
The first sketch of the case was drawn by reducing the shape of the pagoda base, which has different angles and layers. The dial has a “tung” pattern meaning protection against bad things or bad luck that can be seen in northern and northeastern Thailand. The watch hands were inspired by the Thai weaving shuttle, which is a handicraft tool. The reduction of the tung pattern is also used to indicate the timing on the Bezel, which is also a function of the diving watch.
Xin: JD01 Concept Designer
Mr.Satit Chantasilp
JD-01 Designer
Award Winner Thai Microbrand Watches Contest 2022
JD01 Collection
Design Process
We would like to offer watches that are 40 mm in size, so when worn, they do not feel too big or too small.
By using simple shapes and lines in the design to visually illusion, it creates a feeling of strength and tenderness at the same time.
This makes it does not look too big for people with small wrists. Meanwhile, People with big wrists do not feel too small.
By using simple shapes and lines in the design to visually illusion, it creates a feeling of strength and tenderness at the same time.
This makes it does not look too big for people with small wrists. Meanwhile, People with big wrists do not feel too small.
Design Detail and Movement
Model JD-01 : Specifications
- Case Size : 40 mm
- Case Thickness : 14.5 mm
- Case Material : 316L Multilayer Stainless Steel
- Dial Material : Engraved Brass with color coating
- Strap : Leather
- Strap Width : 20-18 mm tapered
- Buckle : 316L Stainless steel w engraved logo
- Movement : Seiko NH35 automatic
- Power Reserve : 41 hours
- Glass Material : Anti-reflective sapphire glass
- Water Resistant : 15ATM / 150M / 500ft
- Interchangeable Strap : Yes
- Watch Model : JD-01
- Limited 3-Color Variant : Red 100 / Green 100 / . Blue 100
Color and Detail
We want to present colors with a concept of red, green, and blue. which is commonly seen in temples and crafts. Coloring on stainless steel 316L Material. We applied different colors, finishing brushes, and edges for the base part, which is intended to be designed to be different levels as well.
